What is Social Media?

A couple of weeks ago I sat down with an “Ad Man” and his first question to me was what is Social Media. Then the next week I was in a meeting with some incredible business people here in Grand Rapids and they did not know what Social Media was either. As a matter of fact, I asked them “How many of you have a FaceBook page?” They all looked at me like I was speaking another language. Some one tried to explain Web 2.0 as “It’s about giving stuff away for free.”

So I went out to find the simplest explanation for Social Media, and of course it was not that hard to find. Common Craft has created a simple easy to understand video which explains what Social Media is all about.

[youtube=http://www.youtube.com/watch?v=MpIOClX1jPE]

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4 Comments

  1. Socio GaGa says:

    If this doesn’t make a clear enough for someone, they will never get it. That’s Common Craft for ya!

  2. HeyStephanie says:

    That’s a great video. I’m going to have to share that around the office on Monday.

  3. perspective says:

    Nice info in social media. This medium is sure to stay, I think businesses need to embrace it, because it’s centuries old and is not going anywhere!
    P.S. I like the update to your blog!

  4. MamaSama in MI says:

    Well, that sums it up nicely. Now, if only I could find that ice cream…

    P.S. thanks for the link, Kevin

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