Browsing all posts from December, 2008.
Kevin Dean on WZZM Channel 13 News
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Kevin Dean on WZZM Channel 13 News

On Monday morning December 22, 2008 WZZM News ran a story about Social Media where they quoted ManoByte’s President Kevin Dean. ManoByte is a Social Media Analytics company.

Kevin Dean in Grand Rapids Business Journal
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Kevin Dean in Grand Rapids Business Journal

In the December 2008 issue of the Grand Rapids Business Journal there was a feature article about Social Media. The Grand Rapids Business Journal interviewed Kevin Dean the President of ManoByte and printed a very nice article. Here is a link to the article. “The Essential of Social Media Marketing.”
ManoByte is a Social Media Marketing [...]

Sentiment Analysis an Important Factor in Social Media Analytics
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Sentiment Analysis an Important Factor in Social Media Analytics

By using Social Media your organization is able to learn what your customer truly thinks about you, your products and your services. A key component to your Social Media Analytics program should include understanding the point of view of the author of the post. You need to analyze whether the post is positive or negative.
Determining  [...]