Power is the ability to act or capacity to perform or act effectively. Power is most often used to control or influence. Without a doubt, Social Media has a great deal of power! Social Media is exerting a great deal of influence over traditional marketing, advertising, and communication channels. Social Media has also given a [...]
Axel Schultze, founder of the Social Media Academy wrote and interesting post outlining a common scenario that is being played out over and over again in corporate America. By doing a simple search on LinkedIn a company learns information that they use to their competitive advantage. The title of the post is “A Social Media [...]
Recently LinkedIn has added some additional capabilities to its application. It is added “Company Buzz” which monitors what people are saying about you on Twitter. This is a great tool and provides you with basic trending data.
You add it directly to your profile and it displays the results. It is also customizable allowing you to [...]
Social Media can help your business if you are really good but it can hurt you if you are really bad. Check out these bad Hotels
Byte or get bitten!
Social Media Analytics
People have always been talking about our companies, our products, our services, and our staff. The big difference now with Social Media is that people now have a platform that has the potential our reaching millions people. One negative experience can lead to a post that reaches thousands of people causing 10s of thousands of [...]
Social Media Marketing is a challenge for most organizations. The challenge is understanding that Social Media Marketing is different. It is not about the Great idea that you had. It is about acting on the needs and concerns, the topics of interest of our target consumers. It is about listening and responding appropriately. Then once [...]
The audiences you want to reach are using new ways to share information and interact. Blogs, Wikis, social networks, etc! They’re talking about you. Knowing what they’re saying and thinking about your company, your brand image, your products or services and your competitors is vital to success.
Manobyte’s ability to track all of this discussion enables [...]
Social Media Optimization (SMO) is a method of promoting you blog and increasing subscribers. It is similar to SEO (Search Engine Optimization) for blogs. The term was coined by Rohit Bhargava and he initially created 5 rules. Others have added rules and to date there are 16 rules in total.
Here are the 16 Rules:
Increase your [...]
ManoByte is a Grand Rapids Online Marketing Company that specializes in Social Media Marketing. It is our desire to educate West Michigan Businesses regarding the value and benefit that Social Media Marketing can bring to the area. Therefore ManoByte is going to be teach classes to help educate business about Social Media Marketing.
These class are [...]
This Friday August 29th, 2008 LinkedIn will be adding some major enhancements to it’s groups page, which just may move it one steps closer to giving FaceBook a run for it’s money in the battle for being the Social Media platform for Businesses.
The Groups section in LinkedIn is a way to create online Business Networking [...]
